Danielle Sutton
Marketing Manager - Project Lead @Acumen
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WORK HISTORY
Marketing Manager - Project Lead @Acumen
Calgary, AB, CA
EDUCATION
University of the Pacific
Certificate, Social Entrepreneurship
Mount Royal University
Bachelor of Business Administration, General Management
ABOUT DANIELLE SUTTON
I came to marketing through social entrepreneurship, which means I believe \'why\' has to come before \'how\'. What I\'ve learned over my career so far is that communications that lead with purpose and values stand out in all the right ways. My work is helping organizations find their voice and shape their story so they can reach more of the people who need to hear it. All my worlds point to the same thing: the best marketing helps people recognize themselves in someone else\'s story so they can trust what they already know to be true.At Acumen, I work as a Marketing Manager Project Lead across leadership and education initiatives, coordinating campaigns, managing deliverables, and leading stakeholder communications across global teams and regions.Outside of Acumen, my mom, Dr. Chris Carruthers, and I are growing Spirited Health Institute to support people at the intersection of healing, purpose, and dignified aging. Before this, I spent years building inside the global social enterprise ecosystem developing online programs and coaching early-stage founders at The Sedge, designing curriculum and content for impact-driven organizations across North America, and co-founding the Changemakers Association, a community of 100+ entrepreneurs across 17 countries. I also co-authored Meeting of the Minds, a practical guide for social entrepreneurs on how to build collaborations that actually work, and coached hundreds of purpose-driven founders through the Captivate program, local accelerators, and 1:1 engagements.
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