Danielle Small

About Danielle Small

Goal-oriented and results-driven sales and marketing professional with more than 14 years of success in magazine and online sales, account management, customer service, strategic business solutions and management experience. Proven track record of successfully securing new accounts, growing existing accounts, renewing accounts, generating revenue, cross-selling, up-selling, and achieving sales quota. Expert at forging B2B and B2C relationships to generate revenue growth, drive marketing initiatives and build corporate branding for clients. Proven ability to build and lead a successful team and encourage a win-win approach. Skilled at establishing and maintaining excellent long lasting, and profitable relationships with C-level executives and senior management. Stellar performer at negotiating contracts, business development, creating and executing sales plans, and developing strong client relations. Earned a reputation for being enthusiastic, efficient, team-spirited, driven, savvy, hands-on, and service minded. Skills:•Experience selling print, online, digital/mobile, e-newsletters, e-blast, social media campaigns, webinars, and sponsorships.•Proven track record of achieving sales goals.•Mindset to proactively prospect new clients.•Successfully develop, present and sell multi-channel packages for advertisers.•Knack for anticipating client needs and finding effective business solutions.•Strong ability to negotiate contracts, persuade clients to purchase products and close a sale.•Ability to manage sales cycle from planning to closing a sale, and implementation.•Ability to successfully manage large volume of accounts while ensuring client satisfaction.•Developing strong client relationship by providing stellar customer service and follow-through.•Maintain rapport with C-level executives/clients building profitable business relationships.•Ability to conduct market research and apply to sales strategies.

Experience

1. Senior Director of Corporate Accounts

   Inside Higher Ed

   Jan 2025 — Present

Education

• University of Maryland Eastern Shore

  Bachelor of Science (BS), Fashion Merchandising and Business Marketing

  1995 — 1999

• Fashion Institute of Technology

  Associate of Arts (AA), Advertising, Marketing & Communications

  1997 — 1998

• University of Maryland Global Campus

  Masters of Business Administration (MBA), Business

  2010 — 2012

Skills

• Project Planning
• Content Management
• Publishing
• Digital Strategy
• Event Planning
• Email Marketing
• Custom Publishing
• Content Strategy
• Marketing Strategy
• New Media
• Online Sales Management
• Social Media Marketing
• Web Content Management
• Online Marketing
• Content Development
• Business Development
• Digital Media
• Publications
• Organization Skills
• Advertising Sales
• Advertising
• Magazines
• Project Management
• Social Media
• Copywriting
• Proofreading