Danielle Savin
- Role
- Senior Director Marketing Solutions, Senior Principal at Capgemini
- Location
- Chicago, IL, US
- LinkedIn followers
- 500 followers
Experience
Senior Director Marketing Solutions, Senior Principal
Jan 2017 — Present · Chicago, IL, US
Lead all aspects of the department inclusive of KPIs, P&L, and a $60M budget. Manage a team of 40+ consultants and analysts in providing strategic direction to deliver high quality digital strategies, solutions, tools, and services. Creation of Digital Agency and expansion of Digital Programs and services inclusive of SEO, Paid Media, Organic Social, Analytics & Customer Insights, Digital Strategy, Roadmapping, Customer Journey and Campaign Activation Manage SFMC Strategy & Support Practice Manage Campaign and Support Strategy for multiple customer platforms including: SFMC, ADOBE, Marketo, Braze, Bronto, Klavio, and more. Clients include Discount Tire, KUIU, Carters, Fila, Wilton Brands, iRobot, Virgin Voyages, Coty Cosmetics (Jenner & Kardashian) Stanford Health Care, Tricorbraun and others. Manage overall agency/client relationships, providing input while guiding teams in achieving client objectives and KPI\'s. Build and maintain long-term relationships with the leadership team. Ensure tactical alignment with goals, objectives, and strategy.
Education
UC San Diego
BA, Literature with an Emphasis in Creative Writing
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