Danielle Paterson
Operational Director @Allbyn
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WORK HISTORY
Operational Director @Allbyn
Danielle joined Allbyn in 2021, bringing a wealth of marketing experience facilitating complex, multi-channel, high-value projects for a diverse array of organisations. Currently studying psychology, she integrates her passion for well-being and psychometrics into her work, enhancing team dynamics and operational efficiency.Danielle\'s unique blend of marketing expertise and psychological insight drives her approach to fostering healthy, productive workplace environments in commercial settings.
EDUCATION
University of Hertfordshire
Bachelor of Science - BS, Psychology
SKILLS
ABOUT DANIELLE PATERSON
Danielle joined Allbyn in 2021, bringing over a decade of senior marketing experience across complex, high-impact projects for major global brands. As operations director, she ensures the business runs smoothly and sustainably, focusing on precision, pace, and people.Danielle is currently studying psychology and brings a unique blend of commercial acumen and behavioural insight to her role. Her interest in psychometrics and team dynamics informs how she shapes internal culture, streamlines processes, and drives long-term performance.She is passionate about building healthy, human-first environments where people can do their best work and feel good doing it.
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