Danielle Matter
Director, Content Strategy at Certified Angus Beef
- Role
- Director, Content Strategy at Certified Angus Beef
- Location
- Niles, MI, US
- LinkedIn followers
- 500 followers
About Danielle Matter
Passion for agriculture, events, learning and leadership. Experienced Senior Event Manager with a demonstrated history of working in the marketing and agriculture industry.
Experience
Director, Content Strategy
Aug 2025 — Present
In this role, I blend strategic thinking with storytelling that drives results. Working alongside the team I develop content and trainings that not only support our brand partners in selling more premium beef - but also inspire and equip individuals to lead with confidence! In this role, I have the privilege of collaborating with a talented team, managing high-impact projects and shaping inititiaves that connect people to the brand.
Education
Kaplan University
Master of Business Administration (MBA), Project Management
2011 — 2013
Southwestern Michigan College
General
2007 — 2008
University of Michigan
BA, Communication Studies; Marketing
2008 — 2011
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