Danielle Lipira
- Role
- AVP, Marketing Strategy Manager at Torrington Savings Bank
- Location
- Stamford, CT, US
- LinkedIn followers
- 500 followers
Experience
AVP, Marketing Strategy Manager
Mar 2022 — Present
Develop and implement long and short-term strategic marketing and media plans for business lines, including its product offerings, ensuring uniformity in company brand, voice and messaging. Conceptualize and oversee the development of marketing and sales materials such as web content, print and digital, social media, print collateral, email and direct mail campaigns and video. Communicate to internal audiences on upcoming marketing and communication initiatives that support business line growth. Partner with the Risk Management and Compliance teams to ensure the company’s compliance and vendor management requirements and standards are achieved.
Education
University of Connecticut
Bachelor of Business Administration, Marketing
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