Danielle Cannon
Corporate Marketing & PR Strategist | Crafting compelling narratives for brands to shine
- Role
- Corp Marketing Communications Manager at Holston Medical Group
- Location
- Kingsport, TN, US
- LinkedIn followers
- 500 followers
About Danielle Cannon
With more than 20 years of experience in healthcare marketing and corporate communications, I bring a deep understanding of how to connect people, purpose, and strategy to drive measurable impact.As an executive marketing leader, I guide high-performing teams in creating data-driven, patient-centered strategies that build engagement, strengthen loyalty, and elevate brand trust. I believe healthcare marketing is about more than messages—it’s about meaningful connection.I’m passionate about leading teams that thrive on collaboration, curiosity, and courage—breaking down silos, asking better questions, and finding smarter, more integrated ways to reach consumers in a rapidly evolving healthcare landscape.At my core, I’m a storyteller, strategist, and people developer who believes our best work happens when we stay grounded in our “why” and relentlessly pursue creative solutions that move organizations forward.
Experience
Corp Marketing Communications Manager
Aug 2012 — Present · Kingsport, TN, US
Responsible for corporate branding, messaging, reputation management, and market share growth.Responsible for managing agency work and priorities Senior/Executive Team Leadership Budget and Project ManagementContent StrategySocial Media & Digital Marketing StrategyBusiness Development Public Relations & Event Planning Media Relations & Thought Leadership ProgramsCorporate Culture & Change Management CommunicationsRecruitment Marketing Strategies Corporate Social Responsibility (CSR) ProgramCopywriting & Content Development (Press releases, website copy, blog articles, executive and board level presentations, stakeholder communications, commercial scripts, etc.)Media
Education
Purdue University
Bachelors, Liberal Arts, Emphasis in Business & Marketing
1995 — 1999
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