Danielle Schlegel

About Danielle Schlegel

Agriculture marketing professional with a penchant for words, an eye for authentic visual content, and a passion for brand strategy.> Jack of many [marketing] trades, master of none.> Lifelong learner.> Opposed to the status quo for the sake of comfort. Like a Rolodex of SEO keywords you’d expect for an agriculture marketing unicorn, I am multifaceted. I’ve spent a lot of time in the beef, equine, and swine space, but I’m not ready to pigeonhole myself just yet. Give me a new commodity or industry that I need to show up for and you can bet I’ll be fluent quicker than you can say nematicides.

Experience

1. Senior Animal Nutrition Marketing Specialist

   CHS Inc.

   Sep 2023 — Present

   Supports the CHS animal nutrition division with all marketing efforts including wholesale, retail, distribution and branding of bagged feeds (Payback® and Equis®) including dealership communications, promotional campaigns, event support, social media strategy and management, digital content development and paid media support. • Integral team member of the animal nutrition business unit providing leadership of key marketing strategies to hit established growth targets and margin goals in current fiscal year. • Joined the team at the turn of a restructured marketing communication team helping facilitate change and restructuring while simultaneously supporting an aggressive and evolving business unit.

Education

• Kansas State University

  Master's Degree, Agricultural Communication/Journalism

  2014 — 2016

• Texas Tech University

  Bachelor of Science (BS), Animal/Livestock Husbandry and Production

  2009 — 2013