Danielle B.
Marketing Specialist at Masterbrand Cabinets
- Role
- Marketing Specialist at MasterBrand, Inc.
- Location
- Independence, KY, US
- LinkedIn followers
- 500 followers
About Danielle B.
I am a current marketing specialist supporting the product and commercial needs for our retail channel partners.
Experience
Marketing Specialist
Aug 2023 — Present
Execute national merchandising strategy across 2,300 retail locations. Including annual new product launches and the successful streamlining of merchandising strategy in 500+ retail locations by reducing varied showroom layouts by 52%. Create marketing content including social media content, promotional flyers, retail showroom graphics, sell sheets, & training content.Support the execution of bi-annual product launches including the national commercialization of product.Managed social media accounts with 1+ Million monthly views. Developed & tracked paid social media campaigns utilizing Pinterest & Google Ads.Developed and maintained email communication strategy between 100 person field sales team and marketing.Established & documented standard processes for replacement parts of merchandised items.
Education
Northern Kentucky University
Bachelor's degree, Marketing
2020 — 2023
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