Danielle Baker

Chief Marketing & Operations Officer at Marin & Murphy Law Firm

Role
Chief Marketing & Operations Officer at Marin & Murphy Law Firm
Location
Mount Pleasant, SC, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Danielle Baker

Product leader with over 12 years of experience in marketing and business management, currently contributing significantly to Marin, Barrett, & Murphy. I specialize in transforming operations through innovative software solutions, having successfully launched comprehensive tools for case management, SMS, email, and phone systems. My role extends to web development, where I\'ve launched two websites, and comprehensive oversight of marketing, SEO, and human resources.In the marketing landscape, I manage internal and external efforts, collaborating with marketing and SEO agencies for optimal online presence. Simultaneously, I lead the human resources domain, utilizing Tableau to oversee goals, KPIs, and implement HR policies. Since 2009, my career reflects a commitment to excellence, leveraging exceptional project leadership skills to deliver impactful products in healthcare and retail.As a self-starter, I am recognized for fostering collaboration across diverse teams, driving excellence at the intersection of technology, marketing, and human resources.

Experience

  1. Chief Marketing & Operations Officer

    Marin & Murphy Law Firm

    Sep 2020 — Present

    Develop and execute end-to-end marketing campaigns for mass tort cases involving products like hair relaxers, Tylenol, and Camp Lejeune contamination, consistently achieving significant ROI.Lead a dynamic marketing team to create and implement high-impact social media, Google AdWords, and content marketing strategies to drive brand awareness and client acquisition.Spearhead organic search engine optimization (SEO) initiatives, optimizing web properties and content to enhance online visibility and organic traffic.Cultivate partnerships with law firms and legal professionals, negotiating deals to expand our mass tort practice\'s reach and profitability.Analyze market trends, consumer behavior, and competitor landscapes to refine and evolve marketing strategies.

Education

  • University of Rhode Island

    BA, Public Relations, Marketing, Writing

    2006 — 2009

  • Bryant University

    Master of Business Administration (MBA), International Finance

    2012 — 2013

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Danielle Baker — Chief Marketing & Operations Officer at Marin & Murphy Law Firm in Mount Pleasant, SC, US | Unifers