Daniella Chernack
Global Entertainment Partnerships Manager @TikTok
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WORK HISTORY
Global Entertainment Partnerships Manager @TikTok
New York, NY, US
EDUCATION
University of California, Los Angeles
Communication and Media Studies, Entrepreneurship
SKILLS
ABOUT DANIELLA CHERNACK
What people pay attention to isn’t random. It’s shaped by how content, creators, and platforms come together.My work focuses on building the systems behind that. I translate content into platform-native storytelling and structure how creators participate in a way that drives sustained engagement, not just reach. It’s not just about distribution, it’s about understanding what resonates, who it resonates with, and how to make it worth coming back to. I’ve led global programs across entertainment and media, aligning brand strategy, creator partnerships, and audience behavior to shape how brands show up in culture.
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