Dan Holloran

About Dan Holloran

With over 10 years of experience in product, content, and growth marketing, I have developed a passion for creating and executing impactful launch strategies, creating compelling content, and developing effective sales enablement for innovative B2B SaaS products. I\'ve worked with angel-backed startups, series A/B-sized startups, and larger, publicly traded companies. My mission is to help customers solve their most critical challenges and achieve their desired outcomes with the best solutions in the market.I am an expert in product marketing, growth, and content marketing primarily for developer and IT practitioner audiences. I build and manage GTM strategies, product launches, overall positioning and messaging, content, sales enablement, competitive intelligence, analytics, and personas to help promote and enhance my company\'s value proposition and differentiation. I spent 5+ years in the Observability space at New Relic and Splunk where I supported product marketing and content marketing - enhancing launches and adoption of Splunk Observability and New Relic\'s full-stack observability platform for DevOps and IT practitioners. I\'ve managed product and marketing strategy for features and capabilities such as: AIOps, ML, Generative AI through OpenAI, SLOs/SLIs for SREs, Change Tracking, and more. In all roles, I leverage my skills in growth marketing, content creation, analytics, and persona development to drive revenue growth, customer satisfaction, and market leadership.

Experience

1. Senior Product Marketing Manager - Platform Ai

   Splunk

   Apr 2025 — Present · Denver, CO, US

Education

• University of Denver

  BSBA, Finance & Management

  2011 — 2014

• Basalt High School

  Graduate, English, Science, Athletics

  2006 — 2010

• Fort Lewis College

  BSBA, Business Administration and Management, General

  2010 — 2011

Skills

• Css
• Research
• Copywriting
• Web Design
• Analytics
• Powerpoint
• Microsoft Excel
• Web Development
• SEO
• Oracle Crystal Ball
• Social Media
• Microsoft Visio
• Marketing Strategy
• Adobe Creative Cloud
• Copy Editing
• Marketing
• Graphic Design
• Html
• Financial Analysis
• Data Analysis
• Content Writing
• Google Webmaster Tools
• Crm
• Javascript
• Creative Writing
• Wordpress
• Leadership
• Google Analytics
• Photoshop
• Sales Operations
• Customer Service
• Screenwriting
• Illustrator
• Microsoft Word
• Microsoft Office
• Sales
• Writing
• Financial Modeling
• Spelling
• Microsoft Powerpoint