Daniela Lopez
Senior Consultant @Digio Consulting
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WORK HISTORY
Senior Consultant @Digio Consulting
Vancouver, BC, CA
I help companies unlock new growth opportunities and scale strategically in competitive markets. With a focus on go-to-market strategy, international expansion, and revenue acceleration, I partner with businesses in tech, hospitality, and publishing to optimize market positioning, align sales and marketing efforts, and drive sustainable success.• Market Expansion & Growth Strategy – Navigate new market entry and build competitive differentiation.• Go-to-Market Execution – Develop high-impact strategies to accelerate revenue.• Sales & Marketing Alignment – Ensure teams are optimized for scalable success.If you\'re looking to expand into new markets, refine your strategy, or drive business growth, let’s connect!| As part of my role at Digio, I serve as a Fractional VP of Sales for Caledo News, driving revenue growth and strategic sales initiatives. My key contributions include:• Leading sales operations and revenue strategy, optimizing monetization opportunities.• Developing and implementing innovative monetization models tailored for digital media.• Forging strategic partnerships and advertising opportunities to expand market presence.• Aligning sales efforts with editorial and marketing teams to maximize audience engagement and business ( – )As a Senior Consultant with DIGIO, I provide strategic guidance to CDL, a Colombia-based company specializing in commercial real estate development. My role focuses on advising their executive team on go-to-market strategy, and project positioning for new developments in the south of Colombia.
EDUCATION
Tecnológico de Monterrey
How to do business in Latin America
Harvard Business School Online
Negotiation Mastery , Business Administration and Management, General
Université Laval
MBA, Global Business
Université Laval
French as a second language certificate, French Language and Literature
Bishop's University
BBA, Marketing/Marketing Management, General
SKILLS
ABOUT DANIELA LOPEZ
As a bilingual (English/Spanish) SaaS sales leader with over a decade of global experience, I specialize in driving go-to-market strategy, revenue acceleration, and international team leadership for high-growth B2B companies.I’ve led teams and sales operations across EMEA, LATAM, North America, and APAC—often in fully remote, cross-cultural environments. My approach blends data-driven execution with relationship-focused leadership, ensuring both short-term results and long-term strategic alignment. Whether scaling new markets, optimizing performance, or launching GTM initiatives, I lead with intention, adaptability, and a deep commitment to team growth.Beyond the Boardroom:When I\'m not charting out business strategies, I\'m exploring the world—one city at a time—immersing myself in its culture and culinary delights. A self-proclaimed foodie, I cherish organizing get-togethers, with my family always at the heart of everything I do. The world of knowledge offers me solace, fueling my constant desire to learn and grow.Key Touchpoints: Spearheaded crucial partnerships with Fortune 500 entities. Led the charge during the COVID-19 crisis, launching campaigns that solidified our market presence. Experienced in selling SaaS products, driving adoption, and delivering value-driven solutions. Proficient public speaker with engagements at prestigious events like Fitur in Spain. Recipient of the \"Inspirational Leader Award\" at PressReader.
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