Daniela Bartels Gentz

E-content Manager @Wella Company

Darmstadt, DE
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Apr 2023 — Present

E-content Manager @Wella Company

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Darmstadt, DE

EDUCATION

1994 — 1998

Fachhochschule Darmstadt

Diplom Informationswirtin, Information Science

SKILLS

InternationalDigital AudioStreaming MediaOnline MarketingStrategic PartnershipsDigital MediaMusic ProgrammingMobile DevicesContent ManagementMobile MarketingDigital StrategyRecord LabelsMusic IndustryMobile InternetNew MediaDigital MarketingContent StrategyMobile ApplicationsEntertainmentDigital DistributionMusic

ABOUT DANIELA BARTELS GENTZ

E‑commerce and product content professional with a strong foundation in content marketing and a clear focus on digital retail and the digital shelf.At Wella, I drive e‑content excellence for major DACH retailers – ensuring retailer‑ready product content, PDP optimization, and strong digital shelf performance across platforms.Building on 18+ years in digital media, content marketing, and content strategy, I connect product data, content, and consumer needs to make online product experiences work harder at scale.

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Daniela Bartels Gentz — E-content Manager at Wella Company in Darmstadt, DE | Unifers