Daniela Lovrić
Trade Marketing Manager Weleda Prestige @Weleda AG
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WORK HISTORY
Trade Marketing Manager Weleda Prestige @Weleda AG
Development and implementation of trade marketing strategies for the WELEDA prestige lines in the DACH region× Design and activation of POS materials and campaigns× Communication and planning with retail partners× Organization and execution of promotions and events× Creation of sales materials and presentations× Management of agencies and suppliers
EDUCATION
FH Aachen University of Applied Sciences
Master of Arts - MA, International Business Management
International Business School of BFSU
Chinese Business Studies
FH Aachen University of Applied Sciences
Bachelor of Science (B.Sc.), BWL / Business Studies
ABOUT DANIELA LOVRIĆ
Marketing Manager with several years of experience in international environments. I focus on planning and executing campaigns, brand activations, and trade marketing initiatives across retail/POS and digital channels.With a strong balance of creative thinking and operational execution, I’m looking for new ways to connect brands with people.
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