Daniel Rueckert

About Daniel Rueckert

I lead brand marketing at Vivint, where I get to work across social, influencer…

Experience

1. Sr Social Media Manager

   Vivint

   Mar 2022 — Present

   Create Vivint’s organic social media and paid boosting strategy to deliver on goals and mission. • Track KPIs including engagement metrics, traffic, growth, sales and installs, and revenue via in-app metrics, etc. • Oversee content strategy, development and execution across all channels. • Host a monthly social media business review for the CMO, Marketing focused on performance against the annual strategy. • Design and run an annual calendar of giveaways, competitions, and brand collaborations to foster engagement and reward Vivint followers. • Lead a team of social media specialists who are responsible for developing and posting content. • Design and implement a 24/7/365 community coverage plan for social • Ensure your community specialists work in lockstep with the Customer Excellence team to identify, respond to and quickly resolve customer and non-customer issues that arise on social media. • Work collaboratively across Vivint with key groups to deliver on business priorities. Partners include Customer Marketing, Vivint Gives Back, Brand and Partnerships, Creative, the Public Relations and Influencer team and Corporate Communications. • In the first 12 months, we\'ve improved on every KPI year-over-year: Impressions 150m (500%), Engagements 20m (2k%), Website Visits (5k%), Leads (150%), Sales (40%), Installs (75%)

Skills

• Marketing Strategy
• Sports Marketing
• Social Media Marketing
• Management
• Social Networking
• Time Management
• Customer Service
• Marketing
• Microsoft Office
• Advertising
• Digital Marketing
• Facebook
• Microsoft Excel
• Public Speaking
• Sports Management
• Social Media
• Sports
• Event Planning
• Retail Sales
• Microsoft Word
• Leadership