Daniel Nimmerrichter
Chief Marketing Officer (CMO) SVP Marketing @The Stepstone Group
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WORK HISTORY
Chief Marketing Officer (CMO) SVP Marketing @The Stepstone Group
Global leadership for go-to-market, brand and performance marketing, with commercial responsibility across multiple international markets.Core Impact:P&L Responsibility: Oversight of global marketing investments and e-commerce revenue streams.Subscription Transformation: Led the internal push towards subscription-based commercial models – developing pricing, packaging, lifecycle strategy and recurring revenue mechanics in close collaboration with local market leadership.AI & Technology Integration: Leading the adoption of AI across marketing operations – including AI-driven matching, automated candidate journeys and data-driven lifecycle optimization – to accelerate commercial outcomes and improve platform efficiency.Commercial Analytics: Built and scaled data capabilities to track subscription KPIs, revenue attribution, churn and LTV – translating commercial insights into go-to-market decisions.Marketplace Growth: Expanded and strengthened the candidate platform through performance and engagement initiatives.Commercial Alignment: Harmonized portfolios, pricing and operating standards across 5+ markets.Executive Governance: Legal representative (Geschäftsführer) and regular contributor to Board and investor updates.
EDUCATION
FH Fresenius
Diplom Medienwirt, Medienwirtschaft
ABOUT DANIEL NIMMERRICHTER
I hold commercial responsibility for global marketing investments and e-commerce revenue streams at Stepstone – and have been the driving force behind two parallel transformations: the shift to subscription-based economics and the integration of AI into our marketing and commercial operations.As Chief Marketing Officer / SVP Marketing at The Stepstone Group, I lead global go-to-market strategy, brand and performance marketing operations, with Marketing P&L accountability across multiple international markets.On the subscription side, I lead the development of our recurring revenue model – building pricing, packaging, lifecycle strategy and go-to-market mechanics from within my team, in close collaboration with local market leadership.On the AI side, I am leading the adoption of AI across our marketing operations: from AI-powered candidate matching and programmatic distribution to automating lifecycle workflows and using predictive analytics to improve conversion, retention and commercial efficiency.A core pillar across both is commercial analytics: using data to understand revenue drivers, churn patterns, pricing elasticity and customer lifetime value to steer strategic decisions.I lead an international organization of 200+ specialists across EMEA.
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