Daniel Kopf

Experience

1. Director of Public Relations

   Chattanooga Lookouts

   Oct 2013 — Present

   Public and Media Relations•Create and implement media strategy for all 70 Lookouts games including Opening Day.•Buy media and establish trade agreements with local radio and television stations.•Act as team’s spokesperson, making appearances on local news stations and radio.•Organize and host team press conferences. •Handle all media and press credential requests.•Serve as point of contact for all media during the 2014 Southern League All Star Game.•Coordinate interview requests and player appearances with local and national media.•Compose and distribute press releases.•Write postgame stories and distribute them to the media.•Generate daily game notes, stat packs, rosters and lineups for coaching staffs and media.•Oversee Media Assistant.•Manage press box staff of eight on game days.Branding and Content Development•Develop and update digital content for lookouts.com.•Produce marketing collateral for group sales and ticket departments.•Design and create all Lookouts Gameday programs.•Create content for team’s social media accounts.•Assisted in increasing the team’s social media followers by approximately fans over the last five years.•Aided staff in implementing and unveiling a new brand and updated logo prior to the 2016 season.

Education

• Marist University

  Bachelor of Arts, CommunicationsConcentrations; Journalism and Sports Communication Studies

  2007 — 2011

• The Ohio State University

  Masters, Sport Management

  2011 — 2012