Daniel Johnson

About Daniel Johnson

With over 19 years of experience in the broadcast and digital media industry, I am the Director of Sales at WLOS-TV, a Sinclair Broadcast Group station. I lead a team of sales professionals who develop and implement innovative and effective marketing campaigns for local, regional, and national clients across multiple platforms, including spot TV, integrated sponsorships, programmatic platforms, mobile applications, web site development, SEO, SEM, email marketing, and social media marketing. I have a strong background in sales, advertising, and marketing. I am passionate about delivering results for our clients and our station, while fostering a collaborative and inclusive culture within our organization. I am always eager to learn new skills and trends in the rapidly evolving media landscape, and to share my expertise and insights with others.

Experience

1. Director of Sales - Wlos-tv My40

   Sinclair Inc.

   Jun 2021 — Present · Asheville, NC, US

Education

• Western Carolina University

  Bachelor of Business Administration (B.B.A.), Marketing and Professional Sales

  1998 — 2002

Skills

• Social Networking
• Social Media Marketing
• Relationship Management
• Osi
• Digital Marketing
• Research
• SEO
• Advertising Sales
• Leadership
• Customer Satisfaction
• Marketing Research
• Brand Management
• Marketing Strategy
• Digital Media
• Marketing
• Media Buying
• Retargeting
• Nielsen
• Advertising
• Digital Strategy
• Team Building
• Management
• Nielsen Data
• Team Leadership
• Spin Selling
• Relationship Building
• Microsoft Office
• Sales
• Brand Development
• Broadcast Television