Daniel Heiney-Gonzalez

Product Manager @ Southwire Company | Hand Tools, Meters & Wire Management

Role
Product Manager at Southwire Company
Location
Norfolk, VA, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Daniel Heiney-Gonzalez

Product development and channel marketing professional with over a decade of experience specializing in commercialization strategies, successfully taking products from concept to market through structured processes.• Expert in driving $50M+ category growth by leveraging customer insights, market trends, and data-driven decision making• Skilled in price and promotional strategy, forecasting accuracy, and Excel-based analysis to ensure optimal profitability• Proven ability to collaborate with sales teams and major retailers while streamlining operations and enhancing business efficiencies• Skills: Proficient in Spanish; Advanced in Excel, Proficient in Qlikview, Workfront, Tableau, GIMP2.0, Microsoft Office, Access, SharePoint, PWA, Project, Power BI, SAP, IBP, SPSS, Qualtrics

Experience

  1. Product Manager

    Southwire Company

    Jul 2022 — Present · Norfolk, VA, US

    Lead the Hand Tools, Meters & Wire Management product lines, overseeing product roadmap, pricing, promotions, forecasting, R&D, supplier management, and profitability.• Coordinated cross-functionally with sales, marketing, supply and finance to execute category line reviews and negotiations with The Home Depot, Lowe’s, Amazon, Menards, Orgill, True Value, Ace and Do It Best

Education

  • Universidad de las Américas, A.C.

    International Business & Spanish

    2009 — 2009

  • Alfred Lerner College of Business & Economics at University of Delaware

    Bachelor of Science, International Buisness & Marketing

    2006 — 2011

  • Universidad Mayor

    Spanish

    2008 — 2008

Skills

  • Teamwork
  • Spanish
  • Marketing Research
  • Spss
  • Customer Service
  • Sales
  • Market Research
  • Social Media
  • Marketing
  • Editing
  • Powerpoint
  • Microsoft Excel
  • Research

Find verified contacts for anyone on LinkedIn

Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.

Free plan included · No credit card required

This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.

Daniel Heiney-Gonzalez — Product Manager at Southwire Company in Norfolk, VA, US | Unifers