Daniel Erwin

About Daniel Erwin

I’m a Staff-level Product Designer with 15 years of experience in complex, technical products - developer tools, data platforms, observability, and AI-enabled systems - where clarity, precision, and scale determine whether products succeed. I\'ve owned end-to-end design for $30m+ ARR products serving thousands of multinational enterprise customers, from early exploration through launch and rapid iteration.During my seven years focusing on developer experience (mostly at AppDynamics and Splunk), I\'ve owned end-to-end design for Digital Experience Monitoring, major product suite with 5 products. I designed notoriously complex workflows such as URL grouping, SLI/SLO configuration, and distributed sampling, from the ground up. This work drove my product area to consistent double-digit growth, including 51% in 2025, with features I championed becoming headline releases at international conferences.I have also led early-stage, 0->1 exploratory projects to research and define new product areas such as Business Intelligence at AppDynamics and Local Trucking at KeepTruckin (now Motive).I\'ve championed feature initiatives from research through ship, established lightweight patterns that let distributed teams move faster, and mentored junior designers—all while focusing on engineering velocity as a key outcome. Management consistently tapped me for the most business-critical projects because I deliver production-quality work independently and compress timelines by getting under the hood: understanding agent behavior, data models, performance trade-offs, and edge cases that break user trust.I\'m most energized by technical products where powerful systems need to become understandable, steerable, and trustworthy—whether that\'s observability infrastructure, MLOps tooling, or LLM-powered applications. If your platform serves developers who care deeply about correctness and you need someone who can ship fast while establishing what \"good\" looks like, let\'s talk.Skills• Visualizing concepts: Journey maps | user scenarios | service blueprints | Miro | Mural | Post-its and gatorboard • Specifying experiences: Drawings | wireframes | interactive prototypes | engineering specifications | Figma | AI | etc. • Learning through research: Remote, usability studies | ethnographic, contextual interviews | Video | in person • Software dev. and analytics: Enough coding and querying to empathize with dev users and co-build with dev teams or AI partners

Experience

1. Product Designer

   Splunk

   Aug 2024 — Present