Daniel Deahora

Director of Brand Growth & Performance | DTC Strategy | Scalable Growth

Role
Director of Brand Growth & Performance at Great HealthWorks
Location
Miami, FL, US
LinkedIn followers
500 followers

About Daniel Deahora

I lead DTC strategy and performance for brands like MemoryXL and OmegaXL, driving scalable growth across TV, digital, and CTV.My focus is building the frameworks that align growth to LTV, CAC, and contribution margin while creating visibility across channels.I connect brand, media, analytics, and executive decision-making into one performance ecosystem grounded in discipline, accountability, and measurable impact.

Experience

  1. Director of Brand Growth & Performance

    Great HealthWorks

    Feb 2026 — Present

    Own brand growth strategy across TV, digital, and emerging channels• Build scalable performance frameworks aligned to LTV, CAC, and contribution margin• Lead cross-functional alignment across brand, media, analytics, and executive leadership• Drive incremental performance through holistic, 360 campaign optimization• Institutionalize structured media testing and performance visibility across teams

Education

  • Miami Dade College

    Associate of Arts (AA), Psychology

    2010

  • Florida International University

    BS: Recreation & Sport Management. Minor: Marketing

    2010 — 2013

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Daniel Deahora — Director of Brand Growth & Performance at Great HealthWorks in Miami, FL, US | Unifers