Danica Dragicevic Soffer

About Danica Dragicevic Soffer

Danica Dragicevic Soffer is a dynamic business strategist with expertise in international business development, strategic communications, and high-level networking. As the Executive Assistant to the President of the Global New York Chamber of Commerce, she facilitates diplomatic engagement, global trade initiatives, and investment partnerships, working closely with business leaders, investors, and government entities.With a master’s degree in Corporate and Public Communication and a bachelor’s in International Business, Danica has a strong background in stakeholder relations, negotiation, and event planning. She is also the Director of Operations for a digital marketing company and leads her own digital marketing agency, specializing in branding, social media management, and revenue growth, with a proven track record of exceeding sales targets and driving market engagement.Beyond business, Danica is deeply committed to nonprofit initiatives and has been involved with the Global Initiative for the Education and Literacy of African Girls (GIFTED) Inc. since 2018. In this role, she has cultivated relationships with U.N. ambassadors, politicians, and media professionals, organized fundraising events, and led marketing strategies to raise awareness and increase public engagement.A former professional basketball player for the Serbian National Team and Monmouth University, Danica brings discipline, leadership, and a results-driven mindset to every endeavor. Her ability to navigate business, government, and nonprofit sectors positions her as a key connector in fostering global partnerships and driving meaningful impact.

Experience

1. Director of Operations

   Choose Us Agency

   Feb 2019 — Present · NY, US

   Developing and implementing operational policies and procedures to ensure smooth functioning of the company.Identifying and addressing operational inefficiencies to optimize business processes.Collaborating with other department heads to coordinate and integrate activities across different functional areas.Developing and implementing strategies for business growth and expansion.Managing and supervising staff to ensure their performance meets the company\'s expectations.Ensuring compliance with legal and regulatory requirements.Managing budgets, financial forecasts, and other financial aspects of the company.Maintaining strong relationships with key clients and stakeholders to ensure customer satisfaction and retention.Monitoring industry trends and market changes to ensure the company remains competitive.Participating in strategic planning and decision-making processes to help the company achieve its goals.Overall, your role as Director of Operations at Choose Us is to ensure the company\'s operations run efficiently and effectively while supporting the company\'s overall growth and success.

Education

• Petnaesta Beogradska Gimnazija

  High School

  2009 — 2011

• Monmouth University

  Bachelor of Business Administration - BBA, International Business

• Gimanzija Sveti Sava

  High School

  2008 — 2009

• Monmouth University

  Bachelor's Degree, International Business

  2011 — 2015

• Monmouth University

  Master’s Degree, Corporate and Public Communication

  2016 — 2017

• Monmouth University

  Master's degree, Business/Corporate Communications

• Monmouth University

  Minor, Art History, Criticism and Conservation

  2011 — 2015

Skills

• Negotiation
• Product Marketing
• Sales
• Team Building
• Improvisation
• Coaching
• Creativity Skills
• Persuasive Speaker
• Team Leadership
• Foreign Languages
• Media Relations
• Fast Learner
• Public Speaking
• Highly Dependable
• Social Media
• Time Management
• Events Organisation
• Social Skills
• Drawing
• Hospitality
• Event Planning