Dania Paviel
Team Lead Project Manager @Mozoo
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WORK HISTORY
Team Lead Project Manager @Mozoo
Ville de Paris, FR
Développement d\'outils de suivi KPIs (-30% temps de reporting), Lead de ladiscovery interneMise en place d\'AB testing (+50% CTR) sur projets publicitairesManagement d\'une équipe de 4 personnesSuivi de la stratégie (KPIs, OKRs)Gestion des relations agences (GroupM, Dentsu, Publicis, Havas) pour desannonceurs (Hermès, Sephora, LVMH, McDonald\'s, SNCF, etc.)Veille concurrentielle
EDUCATION
Lycée Bellepierre
CPGE, classe préparatoire HEC
Join Maestro
Product Management
SKEMA Business School
Msc International Marketing and Business Development, Brand Marketing
SKILLS
ABOUT DANIA PAVIEL
Certified Product Manager with 5 years of experience in Adtech and Media, I specialize in turning complex business challenges into high-performing digital solutions.My track record is defined by direct impact on key metrics:• Performance : led the design and rollout of internal KPI tracking tools, reducing reporting time and increasing operational efficiency.• Growth : drove experimentation (A/B testing, 3D, AR) on ad formats, significantly improving user engagement.• Business Impact : contributed to media strategy initiatives that generated over €6M in additional annual revenue.I have a strong data-driven mindset, leveraging analytics (KPIs, GA) during product discovery to define clear, OKR-aligned roadmaps. As a Team Lead, I developed solid leadership and stakeholder management skills, collaborating closely with C-Level, Sales, Tech, and Design teams to drive delivery.
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