Dan Houdek

About Dan Houdek

I help organizations build lasting, meaningful relationships with customers & partners to deliver increased revenue and market share. I’m a believer that marketing is about more than just selling things. It’s about developing a genuine connection with people—an ongoing relationship that builds trust, loyalty, and advocacy in your brand. It’s this belief that has made me successful helping Fortune 100 companies to SMBs bring their brands to life with decision makers, influencers & partners across commercial & consumer markets. I\'ve developed an understanding of marketing, sales & operational disciplines first-hand serving as a leader, chief strategist, relationship manager, mediator, & producer for some of the world’s most influential brands such as Dell, Microsoft, Rackspace, AMD, Compaq & Cable & Wireless—bringing together culturally & geographically diverse multi-functional teams of marketers, product managers, & outside agencies for a shared vision to successfully execute go-to-market strategies & omni-channel marketing, branding & communications campaigns.I’m honored to have had the opportunity to drive & contribute to partner marketing programs which have delivered millions of dollars in revenue & brand awareness with companies including Red Bull, Intel, Microsoft, VMware, AWS, Google, NetApp, BT, Citrix, Nvidia, EA, AOL, & XO Communications. Known for my ability to quickly comprehend the benefits of new innovations, I have launched & contributed to the success of leading-edge technologies including high performance computing, mobile devices, cloud & virtualization solutions, data and AI, security, storage, PC’s, software & services.Specialties: Product Marketing | Partner Marketing | Leadership & Team Building | Messaging | Marketing & Brand Strategy | Event & Experiential Marketing | Integrated Marketing Plans | Content Marketing | Digital Marketing & Social Media | Global Launch | Sales Enablement Tools

Experience

1. Senior Director of Product Marketing, Manufacturing & Ai

   Epicor

   Mar 2025 — Present

Education

• Michigan State University

  Communications, Communications and Public Relations

• Dale Carnegie Seminar in Public Speaking and Human Relations

  Public Speaking and Human Relations, Public Speaking and Human Relations

Skills

• Marketing
• Product Management
• Analyst Relations
• Marketing Research & Strategy
• Software as a Service (Saas)
• Digital Marketing
• Relationship Marketing
• Growth Hacking
• Marketing Communications
• Market Planning
• Social Media Marketing
• Global Marketing
• Go-to-Market Strategy
• Brand Marketing
• Mobile Technology
• Solution Selling
• B2b
• Product Launch
• Brand Development
• Marketing Management
• Team Leadership
• Strategic Partnerships
• Inbound Marketing
• Partnership Marketing
• Integrated Marketing
• Cross-Functional Team Leadership
• B2c
• Demand Generation
• Marketing Strategy
• Interactive Marketing
• Account Management
• Strategic Planning
• Experiential Marketing
• B2b Marketing
• Message Development
• Cloud Computing
• Channel Marketing
• Customer Engagement
• Public Relations
• Content Marketing