Dana Turell

About Dana Turell

As founder of Turell Group, a full-service marketing and communications agency, I lead a talented team that helps clients across industries—including hospitality, healthcare, construction, government, tourism, and the arts—find their voice and connect with their audiences in meaningful ways.With more than two decades of experience, I’ve helped build brands, launch campaigns, navigate organizational change, and engage communities around bold ideas. I’m particularly skilled at turning complexity into clarity, and leading with both heart and strategy.I\'m also a frequent speaker on marketing and communications topics for the Eugene and Springfield Chambers of Commerce, and a regular guest lecturer at the University of Oregon and Oregon State University.Outside my agency work, I serve on nonprofit and public boards, including as a hospital trustee, and was appointed to the City of Eugene’s Revenue Committee to help address budget challenges. In [insert year], I was honored to be named a finalist for the Eugene Area Chamber of Commerce’s Woman Business Leader of the Year.I\'m currently seeking paid board and advisory roles where I can contribute my expertise in brand strategy, public trust, and values-driven leadership—particularly in industries aligned with hospitality, the arts, and community good.

Experience

1. Founder & Principal

   Turell Group

   Mar 2013 — Present

   Turell Group is a strategic marketing, public relations, and digital communications firm known for thoughtful storytelling, smart strategy, and exceptional client relationships. We help organizations define their voice, connect with their communities, and lead with purpose.Recognized as one of the 100 Best Companies to Work for in Oregon, we’re proud of the inclusive, people-first culture we’ve built—one that fuels creativity, collaboration, and long-term impact. Our team is mission-minded and results-driven, trusted by clients across healthcare, government, education, the arts, and business.Whether launching a new brand, leading a public engagement effort, or supporting internal alignment, we bring creativity, clarity, and care to everything we do.Representative clients include:Hult Center for the Performing Arts • Oregon Cultural Trust • City of Eugene • Lane Transit District • FOOD For Lane County • The Ford Family Foundation • Coquille Valley Hospital • Eugene Airport • KidSports • Travel Lane County • Overleaf Lodge & Spa • The Fireside Motel

Education

• Sheffield Hallam University

  English, Theatre

  1994 — 1995

• Bushnell University

  Business Administration and Management, General

  2012 — 2013

• Biola University

  Psychology, Communications, Sociology, Biblical Studies, Theatre Arts

  1991 — 1995

Skills

• Recruiting
• Staff Development
• Public Relations
• Internal Communications
• Program Management
• Marketing Communications
• Management Consulting
• Advertising
• Website Development
• Email Marketing
• Social Media
• Digital Strategy
• Crisis Communications
• Marketing
• Business Development
• Nonprofits
• Blogging
• Leadership Development
• Video Production
• Social Networking
• Sales
• Online Advertising
• Executive Managment
• Strategic Communications
• Community Outreach
• Public Speaking
• Leadership
• Business Development Consultancy
• New Business Development
• Graphic Design
• Branding & Identity
• Brand Management
• Fundraising
• Marketing Strategy
• Social Media Marketing
• Program Development
• Management
• Strategy