Dana Galo
Social Media + Content Producer at MTV Entertainment
- Role
- Social Media Coordinator Producer, Mtv Entertainment Group at Paramount
- Location
- Philadelphia, PA, US
- LinkedIn followers
- 500 followers
Experience
Social Media Coordinator Producer, Mtv Entertainment Group
Jul 2022 — Present · New York, NY, US
Manage the social accounts of scripted and unscripted shows across the Paramount, Showtime, and MTV portfolio, engaging millions of followers while maintaining brand voice, monitoring social conversations, and tracking analytics to deliver top-performing content.• Develop, edit, and produce interviews and social and marketing content at live events, junkets, premieres, Comic Con, and on set with talent while providing talent with content, assets, and copy for social promotion.• Run the official @MTV handle Instagram Stories for the 2023 and 2024 VMAs while executing social campaigns and pinpointing live show moments for social distribution, resulting in the most social VMAs in history (45.9M interactions) and record-breaking status as the top social event of the year.• Launched and managed dedicated Dexter TikTok (1.3M followers) and YouTube channels (1M subscribers) to re-engage dormant fans and attract new, younger audiences via Shorts, compilations, and original content ahead of Dexter: Original Sin and Dexter: Resurrection premieres.• Digiday Content Marketing Award (2024)- Best Use of Instagram: Ink Master (MTV Entertainment Studios) for successfully leveraging video content and personalization to craft compelling narratives that resonated with audiences.
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