Dana Felice
Sr Manager Omni Business Development at the Kraft Heinz Company
- Role
- Sr Manager Customer Business Development at Kraft Heinz
- Location
- Tampa, FL, US
- LinkedIn followers
- 500 followers
About Dana Felice
Food and Beverage professional with comprehensive CPG experience, expert analytical skills, and two advanced degrees (MBA and MS). Frequently chosen for high visibility projects.Functional expertise in category management, brand marketing, shopper marketing, consumer & shopper insights, custom research, account management and vendor management.Experienced with food, drug, mass and value trade classes. Product experience includes warehouse & DSD, Branded & Private Label, consumables & HBA.Specialties: • Category Management • Consumer/Customer/Shopper Research and Insights• Syndicated Data (IRI and Nielsen)• Category Management Tools • Team Leadership• Sales Management • Business Planning Process • Brand Marketing
Experience
Sr Manager Customer Business Development
Jul 2020 — Present · Tampa, FL, US
Education
Miami University
BS, Business
University of South Florida
Master of Business Administration (MBA)
University of South Florida
MS, Management Information Systems
Skills
- Segmentation
- Marketing Research
- Shopper Marketing
- Customer Insight
- Market Analysis
- Business Planning
- Retail Category Management
- Market Research
- Forecasting
- Sales Operations
- Fmcg
- Competitive Analysis
- Key Account Development
- Category Insights
- Consumer Products
- Brand Management
- Cross-Functional Team Leadership
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.