Dana Marsella

Dana Marsella

Customer Education & Marketing Leader | Empowering Customers through Strategic Content & Thought Leadership

Role
Lead, Seller Enablement Strategy & Execution at TikTok
Location
New York, NY, US
LinkedIn followers
500 followers

About Dana Marsella

Customer-focused marketer, content strategist, and skilled facilitator with expertise in data-driven content and enablement strategies. Known for leading teams, creating educational programs, and driving growth through impactful, strategic initiatives.

Experience

  1. Lead, Seller Enablement Strategy & Execution

    TikTok

    Apr 2024 — Present · New York, NY, US

    Leading a high-performing team in executing a multi-channel seller enablement strategy, successfully engaging over active sellers and captivating users through dynamic live-streamed educational series-Owning and optimizing go-to-market strategies for educational content, leveraging targeted messaging to significantly enhance training impact and drive engagement across multiple channels.

Education

  • New York University

    Master of Arts (M.A.), Education

  • Point Park University

    Bachelor of Fine Arts, Musical Theater

Skills

  • Research
  • Management Consulting
  • Project Management
  • Training
  • Program Management
  • Outsourcing
  • Bpo
  • Education
  • Strategy
  • IT Strategy
  • Vendor Management
  • Management
  • Business Process Improvement
  • Change Management

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