Dana Koplik Azeff
Director, Mattel Creations - Global Brand Marketing
- Role
- Director, Mattel Creations - Global Brand Marketing at Mattel, Inc.
- Location
- Redondo Beach, CA, US
- LinkedIn followers
- 500 followers
About Dana Koplik Azeff
Strategic brand and licensing executive with 20+ years of experience driving $100M+ retail business growth through innovative partnerships and product marketing. Proven success in developing global consumer products strategies, managing cross-functional teams, and creating high-impact fashion programs generating billions of media impressions and revenue. Expert in leveraging consumer/marketing insights to identify growth opportunities and drive revenue.
Experience
Director, Mattel Creations - Global Brand Marketing
Jul 2025 — Present
Education
California State University, Long Beach
Fashion Merchandising
2000 — 2004
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