Dana Epstein
Senior Account Executive at Goodreads (Amazon)
- Role
- Senior Account Executive at Goodreads
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
Experience
Senior Account Executive
Apr 2022 — Present · New York, NY, US
Goodreads (an Amazon company)Cultivate and manage strategic, long-term client relationships with senior stakeholders across publishing, entertainment, and diverse brands. Key accounts include HarperCollins, Simon & Schuster, Hachette, Netflix, Apple TV+, Princess Cruises, NBCUniversal, and major agenciesDrive significant revenue growth by aligning advertising solutions with client objectives, developing innovative strategies spanning mobile-first solutions, direct-sold and programmatic offerings, and sponsored social campaigns.Own end-to-end client communication, including pitches, campaign optimizations, performance reporting, upsells, and renewals, both in-person and virtually ensuring advertisers effectively reach their target audiences and achieve marketing goals of engagement and ROI.Partner with cross-functional teams at Goodreads and Amazon Ads to develop streamlined processes, improving operational efficiency and client engagement.
Education
Arizona State University
Bachelor of Arts, Communications
2006 — 2010
Skills
- Powerpoint
- Press Releases
- Digital Media
- Public Relations
- Marketing
- Dart for Publishers
- Event Management
- Event Planning
- Microsoft Office
- Advertising
- Customer Service
- Social Media
- Dart Sales Manager
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