Dan Tighe

About Dan Tighe

Senior Media & Agency Leader | Digital & Integrated Marketing, Client Leadership & Business TransformationAgency leader across client relationships, operations, and integrated media strategy for global brands spanning automotive, pharma, government, finance, CPG, retail, fashion, and technology.Client leadership across a variety of scale (including $1Billion+) in U.S, Global, and Australian markets, partnering with brands including Hyundai/Kia (Innocean), Amazon, Microsoft, Coca-Cola, Mastercard, Merck Pharmaceutical, Converse, Ameriprise Financial, and the U.S. Government (FDA, CMS).Driver of digital media and marketing transformation — integrating data, technology, and emerging platforms to deliver measurable growth and innovation for clients.Led the FDA team recognized by Adweek (Media Plan of the Year), Festival of Media US (Grand Prix + 3 category wins), and shortlisted at Cannes for creativity and effectiveness.Core Strengths:1) Client Leadership: Trusted partner to CMOs and C-Suite executives; accountable for delivery, quality, and business growth.2) Operations & Transformation: Scaled and optimized up to 150+ FTE teams; managed P&L, contracts, and operational design.3) Awards & Recognition: Proven track record of leading creative, effective, and award-winning campaigns.I thrive in dynamic, collaborative environments and bring a balance of strategic vision, digital innovation, commercial acumen, and hands-on leadership to deliver results.

Experience

1. Head of Client Operations

   Initiative

   Jan 2024 — Present · NY, US

Education

• Macquarie University

  BA, economics, modern history, sociology

  1991 — 1994

Skills

• Advertising
• Online Advertising
• Direct Marketing
• Social Media Marketing
• Psychic Readings
• Media Buying
• Media Strategy
• Advertising Sales
• Sponsorship
• Digital Media
• Outdoor Advertising
• Marketing Strategy
• Media Planning
• Sem
• Digital Strategy
• Mobile Marketing
• Digital Marketing
• Marketing Communications
• Integrated Marketing