Dan Murphy
Senior Manager, Customer Success @Acuity Insights
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WORK HISTORY
Senior Manager, Customer Success @Acuity Insights
Toronto, ON, CA
As Senior Manager of Customer Success at Acuity Insights, I lead a high-performing team of Customer Success professionals dedicated to implementing, onboarding, and growing partnerships for our One45 and Analytics product lines. My role blends people leadership, strategic account management, and operational excellence to deliver exceptional value to customers and measurable business outcomes.I oversee a portfolio valued at $6M, guiding my team through complex implementations, escalations, and strategic growth opportunities. Using metrics to drive decisions, I focus on customer retention, expansion, and experience — maintaining a 96%+ retention rate while scaling onboarding, customer education, and process efficiencies to accelerate time-to-value.Beyond account stewardship, I collaborate across product lines, partnering with leaders in our Admissions Assessment division to align on shared customers, streamline communications, and create cross-sell opportunities. I work closely with Product & Engineering to advocate for customer needs, influence roadmap priorities, and ensure a seamless customer journey.As a people leader, I coach, mentor, and develop my team to achieve both their professional aspirations and our organizational goals — fostering an environment of clarity, accountability, and trust. My focus is on enabling the team to scale sustainably while continuing to be trusted advisors to our partners.
EDUCATION
George Brown Polytechnic
Sport and Event Marketing, Marketing
McMaster University
Honors B.A., Labour Studies
SKILLS
ABOUT DAN MURPHY
A common practice among successful organizations is the implementation of a vision and values. The application of a vision and values ensures that the decisions an organization is making are aligned with their mission. A critical step for any leader is to have a personal vision and to create values. Below are my personal values, which I use to keep me pointed in the right direction. SELF-IMPROVEMENT“There is nothing noble in being superior to your fellow man; true nobility is being superior to your former self.” ― Ernest Hemingway If you aspire to become a world leader one day, you will never reach the top by competing with others – there are simply too many competitors. I believe a fair self-evaluation and a constant desire to improve are the best ways to make progress. I am constantly seeking to challenge my: business communication skills; presentation skills; critical thinking and innovative mindset; and my physical limitations. OUTLOOK“Change the way you look at things and the things you look at change.” ― Wayne W. DyerI have a firm belief that your perspective dictates your thoughts and your thoughts dictate your actions. Without the proper outlook on your future, your compass will be pointing in the wrong direction. I strive to focus my outlook on positivity while always keeping my long-term goals in mind. TEAMWORK“Talent wins games, but teamwork and intelligence wins championships.” ― Michael JordanI have been involved in team sports for 20 years. During this time, the most important lesson I have learned is the concept of synergy – “the interaction or cooperation of two or more individuals to produce a combined effect greater than the sum of their separate effect\". My experiences with sports, family and friends have taught me that accomplishments are always a team effort. I put the team before myself so great things can be achieved.
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