Dan Mowbray
Managing Director - all Response Media Leeds @All Response Media
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WORK HISTORY
Managing Director - all Response Media Leeds @All Response Media
Leeds, GB
Part of Leadership Team running and growing our successful media agency. Overseeing increase in billings from £65m to £250m+ and securing our ranking as a Top 15 UK media agencies, with 130 staff.My area of focus at Agency Board level is responsibility for Leeds office P&L, growth, culture, environment and alignment to ARM Group strategic direction.We build businesses and brands through advertising, helping teams to identify and tailor their most effective audience-driven advertising mix for their budgets and KPIs. We understand, analyse and weaponise yours and your competitor’s campaign performance to help you outsmart the market at every turn.
EDUCATION
University of Sunderland
Business Studies
SKILLS
ABOUT DAN MOWBRAY
I have over 23 years experience within the media industry agency environment from Digital start-up to Network agency to media independent across London and in the North of the UK.My existing role as Managing Director or All Response Media in Leeds sees me leading a team of media practitioners across traditional, digital media and data solutions. This incorporates P&L management, business development, client satisfaction, strategy and, importantly culture creation and development. The role has been a culmination from setting up the Leeds office as a small Digital Hub to a \'living and breathing\' multi-functioning agency.My role also involves sitting on the Group Agency Board which transcends our offices (London, Leeds & Amsterdam) to aid in creating and delivering on strategic direction, ensuring consistency & best practice and maintaining values and culture throughout the Group.Why All Response Media?1 Over 25 years of being client\'s impartial business partners has been driven by data science, proprietary technology and one of the most experienced media boards in the UK. 2 The largest performance media agency in the UK and across the EU with media billings exceeding +£250m in the UK and over £50m across Europe. We are also one of the most successful independent agencies. 3 Fusing data science and proprietary technology to provide you with an unfair advantage over the competition. Teams rapidly identify advertising opportunities and uncover ‘hidden’ market leading insight, even in the most highly contested of markets.
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