Dan Crawford
Director of Sales | Enterprise + Mid-Market Sales | Revenue Leader in PE-Backed SaaS | Educator
- Role
- Director, Sales at Clerri
- Location
- Philadelphia, PA, US
- LinkedIn followers
- 500 followers
About Dan Crawford
Sales leader with a track record of driving enterprise and mid-market growth in vertical SaaS, scaling revenue from early-stage motion to $30M+. Known for rebuilding stalled pipelines, building full cycle sales processes, and consistently outperforming quota across both enterprise and mid-market segments. Have led teams as Manager, Director, and player-coach, skilled in MEDDICC, outbound strategy, multithreaded enterprise selling, and cross-functional GTM alignment. Proven ability to hire, develop, and elevate talent while closing complex, multi-stakeholder deals and shaping the commercial strategy for upmarket expansion.
Experience
Director, Sales
Mar 2025 — Present
As of July, 2025,\"Kleer and Membersy\" has rebranded to \"Clerri\"-Revitalized a stalled enterprise sales motion, leading as a player-coach to close $1.4m+ in net new ACV 2H 2025-Generated $2.6M in net new enterprise pipeline within first 6 months of team leadership-Oversee team of SDRs and full cycle SMB and Enterprise AEs -Owning forecast accuracy, pipeline hygiene and day to day sales execution reporting-Routinely supporting reps on discovery, demo and closing calls to promote stakeholder alignment
Education
Rosemont College
Master of Fine Arts (M.F.A.)
University of Scranton
Bachelor’s Degree
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