Damon Mercadante
VP of Growth Marketing, ProphetX
- Role
- VP of Marketing at Prophetx
- Location
- Washington, DC, US
- LinkedIn followers
- 500 followers
About Damon Mercadante
Driven and experienced executive with expert proficiency in providing unsurpassed leadership and growth in dynamic, fast paced, competitive environments; skilled in establishing and growing marketing strategies and strategic partnerships that enable the company to scale for growth * Skilled in the successful application of innovative data-driven marketing strategies that enable sustained growth, expand revenue, elevate brand awareness, and improve customer acquisition* Accomplished strategist with a history of leading initiatives that spark significant gains in efficiency, productivity, and operational effectivenessAreas of Expertise:* Marketing Leadership* Digital Marketing* Growth Marketing* AI Agents for Marketing* P&L Management* Due Diligence* Strategic Planning/Execution* Brand Positioning & BrandingCareer Achievements:* Sleeper - Built the Sleeper Picks real money gaming growth team and significantly increased new users and revenue. Sleeper fantasy football also continues to grow rapidly and is now the #2 fantasy football app.* ViacomCBS / CBS Interactive - Established and manage the programmatic marketing team for the Paramount Plus streaming service, skyrocketing subscribers from launch to over 50 million* Acouva Inc./ MC Ventures - Established and served as the CEO of a startup organization dedicated to developing Bluetooth earbuds targeting consumers with mild hearing loss, securing coverage by Fast Company* ScanCafe Inc - Increased revenue from startup launch to over $5M annually leveraging skills in marketing, public relations, and business development
Experience
VP of Marketing
Jan 2026 — Present
Education
The Wharton School
MBA, Finance
Yale University
BA, Biology
Skills
- Social Media Marketing
- Strategic Partnerships
- Strategy
- E-Commerce
- Business Development
- Digital Marketing
- Rtb
- Product Management
- SEO
- Leadership
- Social Media
- Start-Ups
- Marketing Strategy
- Digital Media
- Marketing
- Business Intelligence
- Mobile Marketing
- Advertising
- Ad Exchanges
- Email Marketing
- Strategic Planning
- Digital Strategy
- Big Data
- Management
- Online Marketing
- Sem
- Online Advertising
- Web Marketing
- Analytics
- Business Strategy
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