Damiana Bova-Ford
Marketing Director @George Mason University - Higher Education Program
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WORK HISTORY
Marketing Director @George Mason University - Higher Education Program
Manassas, VA, US
ALL APPLIES TO: Stars Showcase Baseball, Colangelo Baseball, Athletes Addiction, Stars Showcase Softball, Optimal Performance Sports Medicine, and Complete Game accounts- Develop and implement a comprehensive marketing strategy aligned with Complete Game VA’s mission and goals- Oversee marketing activities across all entities, ensuring consistent brand messaging and positioning- Lead a team of marketing professionals and coordinate with external agencies when necessary- Manage digital marketing campaigns, including social media, email marketing, SEO, and paid advertising- Oversee content creation for websites, blogs, newsletters, and social media channels- Analyze and report on digital marketing metrics to optimize campaigns and improve engagement- Identify and cultivate partnerships with local businesses, sponsors, and community organizations- Manage sponsor relations and ensure fulfillment of sponsorship agreements- Develop media relations strategies to secure coverage in local and national outlets- Craft press releases, newsletters, and official communications- Serve as the primary spokesperson for marketing-related inquiries.
EDUCATION
George Mason University
Bachelor's degree, Sports Management
George Mason University
Master's degree, Sports Management
ABOUT DAMIANA BOVA-FORD
Damiana Bova-Ford is a Bachelor’s and Master’s graduate in Sports Management from George…
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