Dallas Smith
Marketing Manager, Social Media @PowerSchool
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WORK HISTORY
Marketing Manager, Social Media @PowerSchool
Folsom, CA, US
Developed creative concepts for yearly brand campaign that served as PowerSchool’s brand identity across channels resulting in 2M+ impressions per year. • Developed content creator program with industry influencers, UGC participants and customers that resulted in a 400% increase in reach. • Increased followers across channels by 120% with YOY growth exceeding 100% each year. Maintained average engagement rate 4x industry standard per channel. • Led cross-functional teams to launch…
ABOUT DALLAS SMITH
As a Marketing Manager, Social Media at PowerSchool, I leverage my master\'s degree in…
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