Dallas Rose

Industry leader and expert in commercialization of musculoskeletal therapies and devices.

Role
Area Vice President at Cervos Medical
Location
Albuquerque, NM, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Dallas Rose

With over 20 years of experience in the healthcare sales industry, I am a passionate and…

Experience

  1. Area Vice President

    Cervos Medical

    Apr 2025 — Present · US

    Lead commercial strategy and market development for Cervos Medical’s regenerative technology portfolio across a multi-state region. Responsible for full-cycle sales leadership, physician engagement, and enterprise customer growth.Key Responsibilities:Deploy and manage regional sales operations, overseeing team performance and market executionBuild and maintain strong relationships with Key Opinion Leaders (KOLs) across orthopedics, spine, and pain medicineAct as executive liaison for integrated health systems, IDNs, ASC networks, and academic institutionsLead contract negotiations and enterprise-level strategic partnershipsProvide forecasting, market analysis, and territory expansion planningCollaborate with cross-functional teams to ensure clinical integration, education, and field training

Education

  • University of Wyoming

    Bachelor of Arts (B.A.), Administration of Justice

    1994 — 1997

  • New Mexico Military Institute

    93 JCX, Criminal Justice/Law Enforcement Administration

    1992 — 1993

Skills

  • Healthcare
  • Business Development
  • Negotiation
  • Sales
  • Crisis Leadership
  • New Business Development
  • Product Marketing
  • Team Building
  • Sales Operations
  • Hospitals
  • Key Account Management
  • Recruiting
  • Surgery
  • Capital Equipment
  • Strategic Planning
  • Operating Room
  • Orthopedic
  • Sales Management
  • Surgeons
  • Business Strategy
  • Leadership
  • Orthopedics
  • Selling
  • Leadership Development
  • Medical Devices

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Dallas Rose — Area Vice President at Cervos Medical in Albuquerque, NM, US | Unifers