Dakeba Jones
VP OF Business Development/Construction Management
- Role
- VP of Business Development at The Filmore Group
- Location
- Los Angeles, CA, US
- LinkedIn followers
- 500 followers
About Dakeba Jones
Welcome to my LinkedIn profile! Building Structures & Brands That Last! I’m…
Experience
VP of Business Development
Jul 2013 — Present · Los Angeles, CA, US
Manage and coordinate client (Brands) and company business development efforts. Supervise and manage sales team. Recruit new brand partners. Identify new media opportunities on behalf of clients. Assist in the development and execution of clients P/R strategy. Design, manage and coordinate digital, mobile, social, traditional and integrated marketing programs to support client sales and marketing efforts. Develop co-op marketing programs (including celebrity/athlete endorsements), on behalf of the company and clients. Oversee creative development on behalf of clients. Negotiate and plan media buys on behalf of brand partners for: OOH, TV, Print, Radio, Digital, Mobile, In-Arena and Special Event Sponsorship\'s. Prepare and present campaign presentations. Prepare campaign performance analysis and recaps. Develop company\'s annual operating plan. Manage department P&L. Responsible for overseeing company\'s growth efforts including but not limited to: Develop annual sales strategy, sales training, day to day operations of the sales and administrative team.Oversee company\'s marketing efforts including but not limited too: Social media, networking and client hospitality. Responsible for generating annual revenue of 3 million dollars.
Education
San Diego State University
Certification Of Completion: Construction Project Management, Construction Management
San Diego State University-California State University
Bachelor of Arts (B.A.), Political Science
1987 — 1993
San Diego State University
Construction Project Management , Construction Engineering
San Diego State University
Bachelor of Arts (B.A.), Political Science and Government
1987 — 1993
Skills
- Lead Generation
- Salesforce.com
- Media Buying
- Copywriting
- Mobile Advertising
- Press Releases
- Digital Media
- Public Relations
- Media Relations
- Social Media Marketing
- Advertising
- Entertainment
- Event Management
- Digital Strategy
- Social Media
- Sports Marketing
- Brand Management
- Marketing Strategy
- Digital Marketing
- Relationship Marketing
- Online Marketing
- Sponsorship
- Direct Marketing
- Marketing
- Radio Broadcasting
- Interactive Marketing
- Account Management
- Publicity
- Television
- Social Networking
- Brand Awareness
- Strategic Partnerships
- Brand Development
- Sem
- Event Planning
- Radio
- Advertising Sales
- Broadcast
- Management
- Media Planning
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