Daijiro Y.

Analytics @ Twigeo

Role
Senior Growth Analyst at Twigeo
Location
Brooklyn, NY, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Daijiro Y.

As an Analytics Engineer & Senior Growth Analyst, I help companies optimize marketing. Our team measures the impact of marketing with tools like MMP, BI, data science, and AI. I work closely with engineers to optimize data pipeline and provide data & tracking solutions to our clients in North America and Europe. We also have a team of data scientists to run statistical tests to measure incrementally. Prior to Twigeo, I worked for Sezzle, a FinTech company in Minneapolis as a Marketing Analyst, managing paid ads to acquire new businesses. I graduated from Macalester College with a double major in Economics and Statistics.

Experience

  1. Senior Growth Analyst

    Twigeo

    Nov 2024 — Present · NY, US

    Analyzing incremental value of paid marketing. Setting up and optimizing attribution systems for web and app clients. Building Sigma dashboard for clients and marketers with data from publisher, MMP, & CRM. Working with marketers to strategize and execute campaigns for tech clients.

Education

  • Macalester College

    Bachelor’s Degree, Economics, Statistics

    2016 — 2020

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Daijiro Y. — Senior Growth Analyst at Twigeo in Brooklyn, NY, US | Unifers