Dahalia J.
Product Marketing @ Justworks
- Role
- Senior Manager, Product Marketing at Justworks
- Location
- Bronx, NY, US
- LinkedIn followers
- 500 followers
About Dahalia J.
I\'m a strategic, people-first product marketing leader with over 10 years of experience driving go-to-market strategy, building standout teams, and translating complex ideas into messaging that resonates.I\'ve led high-impact initiatives across SaaS, payroll, HR tech, and compliance, partnering closely with product, sales, and CX teams to drive adoption, boost revenue, and unlock cross-functional alignment. Whether launching a net-new feature, defining positioning, or coaching marketers through high-stakes moments, I enjoy bringing structure, clarity, and empathy to every challenge.What truly sets me apart is my leadership style. I believe great marketing starts with great teams, so I prioritize mentorship, collaboration, and personal growth alongside business impact. I\'ve helped product marketers take their next step while scaling programs that move the business forward.If you\'re looking to swap ideas or chat about where product marketing is headed, let\'s connect! Always happy to chat. Core StrengthsProduct Marketing Leadership | Team Development & Coaching | GTM Strategy | Sales Enablement | Messaging & Positioning | Product Launches | Cross-Functional Alignment | SaaS | HR & Benefits | Compliance Marketing | Customer & Market Insights | Partnerships | Voice of Customer | Customer Adoption
Experience
Senior Manager, Product Marketing
Sep 2023 — Present · New York, NY, US
Education
Utica University
Bachelor of Arts (B.A.), Psychology
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