Cynthia Nguyen
Senior Designer @Shopify
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WORK HISTORY
Senior Designer @Shopify
CA
I work on Shopify’s Core Product Marketing team— driving awareness, adoption and advocacy for Shopify\'s products and core platform, through creative storytelling, thoughtful and strategic communication that\'s user-focused and data-driven, accompanied with compelling designs.I\'ve championed multiple projects end-to-end and led cross-functional teams on driving successful 360 GTM product campaigns, growth work, design systems, and brand awareness.
EDUCATION
York University
Bachelor of B.Des, Graphic Design
York University/ Sheridan College
BDes, (Hons.), Graphic Design
SKILLS
ABOUT CYNTHIA NGUYEN
Contact: i••••••••@gmail.comA curious creative who devotes way too much time sitting in front of the laptop, creating things— mostly in product marketing, creative direction, branding and tinkering on AI platforms. Focus: product marketing, project management and multidisciplinary team leadership, digital content, UX/UI, information architecture, experience mapping, campaign ideation and building, brand creation, visual design, creative strategy and direction.When it comes to the work, having experiences on both the agency and client ends, the aim has always been to further understand the audience, how to best capture and engage that audience for the long term, through exciting and impactful, branded experiences. When it comes to the workplace and team, actively encouraging empathy and a growth mindset are some of the most valued qualities to put into practice, on top of proactively looking for ways to enhance process pipelines and maintain peak team health.
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