Cynthia Sodini
- Role
- AbbVie
- Location
- Chicago, IL, US
- LinkedIn followers
- 500 followers
About Cynthia Sodini
SENIOR GLOBAL STRATEGY LEADER A cognitive psychologist and business leader highly…
Experience
Present
Skills
- Customer Insight
- Market Research
- Marketing Research
- Brand Equity
- Qualitative Research
- Consumer Behaviour
- Cross-Functional Team Leadership
- Strategy
- Brand Development
- Brand Architecture
- Data Analysis
- Marketing Strategy
- Segmentation
- Product Development
- Consumer Insight
- Focus Groups
- Consumer Behavior
- Strategic Planning
- Competitive Analysis
- Competitive Intelligence
- Leadership
- Shopper Insights
- Marketing
- Business Development
- Data Management
- Consumer Products
- Integrated Marketing
- Management
- Fast-Moving Consumer Goods (Fmcg)
- Analytics
- Market Analysis
- Quantitative Research
- Business Strategy
- Marketing Management
- Nielsen
- Product Innovation
- Positioning
- Business Insights
- Advertising Research
- Forecasting
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