Cynthia Kellam
Digital Transformation & Customer Experience Executive | Changemaker | Digital transformation is hard - but that\'s what makes it so much fun!
- Role
- Executive Council Member at Collaborative Gain
- Location
- Philadelphia, PA, US
- LinkedIn followers
- 500 followers
About Cynthia Kellam
I lead the hard work of customer-centric business transformation with a focus on digital enablement, product innovation and omni-channel customer experience strategy, design and delivery. My experience spans B2B and B2C in healthcare, pharma, financial services and global industrial technology and manufacturing, and my passion is helping organizations navigate and simplify internal complexity in service to the customer and as a growth driver for the business. Digital Strategy leadership including product leadership, OKR definition and roadmapping, planning, creation, implementation, operations, service and performance management. Customer Experience leadership including positioning within large organizations, defining fundamental operating models, processes (NPS/CES, VoC System, Journey orchestration), roles and responsibilities, and long-term strategic planning and change management. All views are my own.
Experience
Executive Council Member
Sep 2009 — Present
Education
Haverford College
B.A., Anthropology
Columbia University Graduate School of Arts and Sciences
M.A. (ABT), Anthropology
Skills
- Web Analytics
- Integrated Marketing
- Usability Engineering
- Wireframes
- Strategy
- E-Commerce
- Mobile Applications
- User Experience Design
- Online Marketing
- Online Advertising
- Analytics
- Information Design
- User-Centered Design
- Financial Services
- Ethnography
- Usability Testing
- Focus Groups
- Content Management
- Mobile Marketing
- Persona
- Rapid Prototyping
- Digital Media
- Human Computer Interaction
- Interaction Design
- Usability
- Strategic Planning
- Mobile Devices
- User Interface
- User Interface Design
- Information Architecture
- Agile Project Management
- Product Management
- User Experience
- Content Strategy
- Creative Strategy
- Leadership
- Interactive Marketing
- Web Project Management
- User Research
- Mobile Design
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.