Cushmeer M. Watson

Program Management, Marketing & Operations Leader-creating, expanding, and optimizing sales/marketing, talent development, and customer success programs and partnerships for F500 firms and the DoD.

Role
Program Manager, Military Spouse Employment Partnership (Msep) at Zeiders Enterprises, Inc.
Location
Houston, TX, US
LinkedIn followers
500 followers

About Cushmeer M. Watson

Over the past 15+ years, I have combined expertise in sales/marketing and program operations management to craft robust growth strategies, quality/compliance frameworks, partner ecosystems, and training programs that consistently exceed performance metrics. Key Career Impressions:* Led strategic planning, day-to-day operational management, marketing/promotions, and partnership building for the DoD’s Spouse Education and Career Opportunities (SECO) and Military Spouse Employment Partnership (MSEP) programs, resulting in: o 200%+ growth in MSEP employer partners, from 266 partners in 2014 to 950 employer partners by January 2025. o 39% improvement in MSEP program outreach with employers and 65% improvement in outreach to military installations. o 100% achievement of the MSEP program’s outreach, client contact, and QA metrics for 66 consecutive months. o 200% growth in the number of military spouses hired via MSEP (3.2K+ annually and 200K+ in total) over 7 years.* Drove sales strategies, sales training/enablement programs, and workflow/QA optimization efforts to improve the sales and customer service performance of an 80-member team at an inbound/outbound sales contact center while serving at Simplexity, resulting in: o A record 30% revenue growth for Dish Network’s retailer program while maintaining an average QA rate of 95%. o Top profitability for the Home Service division, with $100K in monthly revenue and $50K in monthly savings. o $20K in monthly revenue generation from product upselling (without affecting the terrestrial business). o 95% completion of partner calls, 15-20% improvement in agent productivity, and 94% staff adherence to schedule.

Experience

  1. Program Manager, Military Spouse Employment Partnership (Msep)

    Zeiders Enterprises, Inc.

    Oct 2014 — Present · Woodbridge, VA

    Senior manager and key contract personnel for 10+years. Responsible for leadership and strategic management of the SECO and MSEP outreach programs, with responsibility for marketing team recruitment, development and performance, strategy planning, employer partner engagement and onboarding, DoD stakeholder engagement, marketing campaigns, and QA/operational optimization.* Defined and established strategic vision, data-driven goals/KPIs, and comprehensive operational roadmaps to drive partnership growth and operational excellence for programs, which provide career and employment support/training to US military spouses.* Trained, mentored, and remotely managed a 25-member cross-functional team of supervisors, account managers, and program specialists across multiple business units (MSEP, SECO Call Center, Partner Recruitment and Program Support).* Executed targeted employer partner marketing/engagement strategies that resulted in record partner growth between 2018 and 2025, including the vetting and onboarding of F500 corporate employers such as Google, Uber, Walmart, Raytheon, Disney and Accenture.* Leveraged insights from market research/analytics and partner feedback to drive continuous improvement in corporate partner engagement programs and hiring/networking events, including the New Partner Induction Ceremonies and Annual Partner meetings.* Led the end-to-end planning and implementation of innovative programs to improve team performance, quality assurance, and event execution, including:The first QA pilot program for MSEP employer call monitoring, which was adopted as a standard methodology by the DoD.The first virtual MSEP New Partner Induction and Partner Conference (in 2020), which exceeded attendance expectations.

Education

  • Webster University

    Master's Degree, Operations Management, Human Resource Development

    2001 — 2003

  • Syracuse University - Martin J. Whitman School of Management

    Certification of Completion - V-WISE Phoenix 2017, Small Business Administration/Management

    2017 — 2017

  • Loyola University Chicago

    Bachelor's Degree, Marketing/Marketing Management, General

    1991 — 1994

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Cushmeer M. Watson — Program Manager, Military Spouse Employment Partnership (Msep) at Zeiders Enterprises, Inc. in Houston, TX, US | Unifers