Curt Behrens

About Curt Behrens

America turns 250 in 2026. I’m the Founder and CPO (Chief Patriot Officer) of…

Experience

1. Founder & Principal Consultant

   P2b Inc

   Jun 1998 — Present

   P2B Inc. has always been about one thing: building brands and unlocking retail growth. With decades of experience in CPG sales, marketing, and retail strategy, I’ve helped companies find opportunities, create value, and win in competitive categories.Today, my primary focus is on entrepreneurial ventures in e-commerce and technology — but I remain active in the CPG world. The U.S. retail landscape has transformed dramatically, yet P2B continues to serve as a platform where I consult, advise, and collaborate with partners who need sharp insights into U.S. retail, brand development, or go-to-market execution.I bring the same approach here that I always have:Relentless pursuit of growth opportunitiesGrounded knowledge of U.S. retail realitiesStrategic brand building with an entrepreneurial lensP2B is no longer a traditional agency, but for the right project or partnership, it remains a way to stay connected to the industry I know best.

Skills

• Sales Management
• Advertising
• Budgets
• Digital Marketing
• New Business Development
• Social Media
• Strategic Planning
• Sales
• Selling
• Creative Direction
• P&L
• Cross-Functional Team Leadership
• Marketing Strategy
• Online Advertising
• Consumer Products
• Leadership
• Product Development
• Team Building
• Management
• Marketing