Crystal Haggard
Senior Director, Ecommerce @Momentous
Signup · Get unlimited contacts
WORK HISTORY
Senior Director, Ecommerce @Momentous
Park City, UT, US
EDUCATION
Hallmark Institute of Photography
Commercial photography with a focus on business and marketing
Orange Coast College
Associate of Arts (AA)
SKILLS
ABOUT CRYSTAL HAGGARD
I\'m passionate about creating customer experiences that convert.Using thoughtful storytelling, behavioral insight, and data-backed experimentation, I specialize in blending content and commerce to drive high growth at mission-driven brands. At Momentous, that\'s meant 143% gross sales growth and subscription attach rate from 36% → 51%, all while managing a near-doubling of sessions without letting conversion quality slip.I bring deep experience across Shopify Plus (headless and native), CRO, digital product, UX, offer and pricing strategy, subscription and retention, AEO/GEO/SEO, and merchandising, and I\'ve built the testing programs and tech stacks to back it up.I thrive at the intersection of data and empathy, in fast-moving organizations where eCommerce is treated as a core revenue function.
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.