Crystal J. Smyth

Director of Communications @Yocha Dehe Wintun Nation

Brooks, CA, US

Manages the development, design and implementation of communication strategies for internal and external affairs of the Tribe. Assists the Tribal Council in defining and communicating operational policies and procedures, develops messaging and talking points, strategizes and coordinates with appropriate staff and consultants to achieve desired communication objectives. Serves as the principal representative of the Tribe with respect to its various communications projects and the “branding” of the Tribe’s public and internal image; provides day-to-day administration and oversight of such communication projects, coordinates and communicates on behalf of the Tribe with the various Tribal department’s contractors, designers and others involved with such projects. Develops and implements a variety of online and print promotional and advertising methods/materials to publicize services, programs and events; prepares internal and external newsletters, brochures, collateral and articles for a variety of publications on Tribal activities and promotional programs. Assists Tribal staff in the development of publications, promotional materials and oral presentations as requested; attends meetings and delivers presentations to Tribal Council, staff, and other organizations. Prepares and monitors the departmental budget and assigned program budgets; makes budget recommendations relative to assigned program areas of responsibility.

California State University, Chico

Single Subject/Specialist Credential, Education

University of California, Los Angeles

Certificate Program, Strategic Branding and Public Relations

University of California, Davis

Bachelors of Science, International Agriculture

Golden Gate University

Masters, Human Resource Management

California State University-Sacramento

Leadership for Government Manager Certificate