Chris Runyon

About Chris Runyon

Strategic Marketing Director with 10+ years of experience in healthcare and digital…

Experience

1. Regional Marketing Director

   Beltone G4

   Apr 2022 — Present

   I\'m proud to lead Beltone Mid-Atlantic\'s marketing initiatives and patient Relations team to support 40+ clinic locations. It\'s been rewarding to spotlight our impact on innovative hearing technologies and deliver patients award-winning hearing solutions tailored to their specific lifestyles & needs. Data-Driven Insights: Utilized advanced analytics to identify customer behaviors and preferences, increasing appointment conversion & practitioner closure rates. Digital Marketing Mastery: Proficient in SEO/SEM, email marketing automation, social media strategy, and PPC campaigns, driving improvements in online visibility & engagement. Budget Management: Successfully managed multi-million-dollar marketing budgets while optimizing ROI & reducing operational costs. 🤝 Collaborative Leadership: Built and managed high-performance teams, fostering cross-functional collaboration & a culture of innovation. Brand Elevation: Rebranded and positioned the company as an industry leader, increasing brand recognition, market share, & industry awards. Data Privacy Compliance: Ensured GDPR and CCPA & HIPPA compliance in all marketing activities, protecting customer data & mitigating legal risks. Marketing Automation Expertise: Demonstrated proficiency in marketing automation platforms, streamlining lead nurturing, & increasing marketing efficiency. Content Strategy Development: Developed and executed content marketing strategies, resulting in an increase in organic website traffic & lead generation. Innovative Campaign Ideation: Led brainstorming sessions and ideation workshops to create innovative marketing campaigns that captured audience attention & generated sales. Marketing ROI Reporting: Developed comprehensive marketing performance dashboards & reports, providing CEO/owner with real-time insights to make informed decisions. Customer Retention: Implemented customer retention programs, reducing churn rates & increasing customer lifetime value.

Education

• James Madison University

  B.S., Media Arts & Design, Corporate Communications

  2006 — 2010

Skills

• Blogging
• Graphic Design
• Adobe Creative Suite
• Facebook
• Logo Design
• Microsoft Office
• Layout
• Adobe Acrobat
• Digital Media
• Photoshop
• Online Reputation Management
• Online Communications
• Event Planning
• Brand Development
• Illustrator
• Advertising
• Digital Marketing
• Search Engine Optimization (SEO)
• Corporate Communications
• Mac
• Marketing Communications
• Newsletters
• Google Analytics
• Wordpress
• New Media
• SEO
• Online Advertising
• Twitter
• Media Writing
• Integrated Marketing
• Powerpoint
• Marketing
• Media Relations
• Indesign
• Creative Branding
• Copywriting
• Audacity
• Public Relations
• Social Media Marketing
• Facebook Api